I Let AI Do the Research (So I Didn't Have To)

— Zig Ziglar

I've been sitting on an idea for years.

Quiz funnels.

You know, those assessments that pull you in with a question, diagnose your situation, and deliver a personalized result?

I took a $2,000 masterclass on them.

Got excited about the potential.

Then… never built one.

Why?

Because I didn't have clarity on my offer.

This week, that changed.

Result?

I went from "I should do this someday" to a four fully fleshed out quiz funnel concepts in about 20 minutes.

Not because I'm a genius.

Because I let AI do the research for me.

I finally nailed my offer this week.

It's called the Unscaled Engine. A 1:1 program for coaches, consultants, and solopreneurs who want a simple lifestyle business that doesn't take over their life.

Once I had that clarity, I remembered:

"Oh yeah. Quiz funnels. Those would be perfect for growing my list."

But I didn't want to:

So I didn't.

I used a ChatGPT agent instead.

Here's the prompt I gave it:

Then I let it run.

It went out and:
✅ Searched the web for current best practices
✅ Pulled from my Google Drive where I had stored all those old course docs
✅ Synthesized everything into a custom quiz funnel outline for my offer

First pass?

Not quite right.

It didn't have enough context about my actual offer or avatar.

So I fed it:

Second pass?

Way better.

Now I have four solid, fully developed quiz concepts to choose from.

Each one came with sample questions, result buckets, and follow-up strategies.

I didn't have to think any of this up myself.

I just gave AI the context and let it connect the dots.

Oh, and I could probably turn that report it created into a lead magnet or low ticket pdf.

You no longer have to do all the research yourself.

Read every article. Watch every video. Take notes. Compare. Synthesize.

I mean, if you want to, go for it.

But if all you need is the result of all that research so you can move forward with something else, that might be a waste of time.

Intead point an AI agent in the right direction, give it enough context and instructions, and go get a cup of coffee.

It can do in 10 minutes what used to take you 10 hours (or more).

You're not reinventing the wheel.

You're letting AI go find all the best wheels, compare them, and hand you a custom blueprint.

Then you build.

Try this yourself:
Pick something you've been putting off because it feels like too much research. Use this prompt structure:

If you have old docs, connect ChatGPT to your Google Drive or upload them. Let it pull from what you already learned.

📺 Watch the video that reminded me about quiz funnels
[Insert link to the YouTube video you mentioned]

💌 Want to hear about the Unscaled Engine?
Reply with the word UNSCALED and I'll send you the details.
(Only 3 spots. When they're filled, the offer closes.)

💬 Help me choose:
Which of those four quiz ideas would you actually want to take? Reply and let me know. (I'm genuinely curious which one lands best.)

1️⃣ "Which Lifestyle-Business Archetype Are You?" – Find out if you're a Creative Chaos, Midnight Hustler, Caregiver Warrior, or Steady Soloist

2️⃣ "Your Unscaled Readiness Score" – Get a numeric score on how close you are to building a simple, profitable lifestyle business

3️⃣ "What’s Your Solo Success Bottleneck?" – Discover the single biggest thing keeping you stuck (and how to fix it)

4️⃣ "Offer Clarity Quiz: How Solid Is Your Client Compass?" – Find out if your offer is crystal clear or why prospects keep asking questions before they buy

Thanks for reading!

Nathan Rodgers

👋 Say hello on Substack and LinkedIn

Were you forwarded this email? Click here to subscribe.