In partnership with
Launch Special - Last Day
After 5 years growing lists and millions of emails sent, I’ve pulled together the key things you actually need to get started (or unstuck) with email.
It’s called Email List Launchpad—a short, practical mini-course to help you build a list that grows your business.
"The expert in anything was once a beginner who refused to give up."
Helen Hayes
GPT-5 feels harder to use than the old models.
Even though it's technically more powerful.
A YouTube I came across this week explains why: GPT-5 consolidated multiple different models into one "router model."
Before, you picked the right tool for the job (o1 for deep thinking, 4o for general tasks, etc).
Now?
One model tries to do everything, and a hidden router decides which version of itself to use.
Which means you have to use better prompting to get good outputs.
Result?
Beginners get worse outputs than before.
Experts who know how to prompt get much better results.
The value gap between the two has exploded.
5 Ways to Get More from ChatGPT 5:
1 - Use Trigger Words
You have to tell ChatGPT 5 how much you want it to think and the volume of output you want:
a. Reasoning Level
Tell it how hard to think:
"Think about this" (simple problems)
"Think harder" (complex problems)
"Ultra-think" (really complex problems)
b. Verbosity
Control the depth of response:
"Low verbosity" = 1-2 sentences
"Medium verbosity" = balanced detail
"High verbosity" = deep dive
2 - Be Specific
Bad: "Help me plan a nice party, make it fun but not too crazy."
Good: "Help me plan a birthday party for my 8-year-old, 10 kids, $200 budget, 2 hours, unicorn themed."
3 - Use Structure
Format prompts with XML tags: <context>, <task>, <format>. GPT-5 follows instructions better when they're clearly labeled.
4 - Self-Reflection
Tell it: "Create a rubric for this task, then judge your own work against it. Only show me the final version after you've iterated internally."
5 - Prompt Optimizer
OpenAI built a tool that rewrites your prompts using GPT-5 best practices. It’s separate from your ChatGPT subscription and may entail an extra cost. Try it here.
My Take
It feels like a step backwards from the user experience.
But really, it’s like any tool.
If you want to get the most out of it, you have to invest some time learning how to use it properly.
In my view you have 3 options:
Wait until a new model comes out that requires less prompting skill (and let those who are willing to invest some time to learn how to prompt better get a head start on you)
Choose a different AI. Claude is great at writing and coding, Perplexity at research. But each has it’s own limitations in terms of what it can do, and you still have to know how to prompt to get the best results.
Invest the time to develop your prompting skill. The best route to me. Because learning better prompting will help you do more quicker and better, and will give you an advantage regardless of the AI tool you use.
Dig Deeper
Watch the full video here → 5 simple (but weird) ChatGPT-5 tricks to get a 10x better response
I created a full SOP on how to get the most out of ChatGPT 5. It’s free here.
How can AI power your income?
Ready to transform artificial intelligence from a buzzword into your personal revenue generator
HubSpot’s groundbreaking guide "200+ AI-Powered Income Ideas" is your gateway to financial innovation in the digital age.
Inside you'll discover:
A curated collection of 200+ profitable opportunities spanning content creation, e-commerce, gaming, and emerging digital markets—each vetted for real-world potential
Step-by-step implementation guides designed for beginners, making AI accessible regardless of your technical background
Cutting-edge strategies aligned with current market trends, ensuring your ventures stay ahead of the curve
Download your guide today and unlock a future where artificial intelligence powers your success. Your next income stream is waiting.
If your email list isn’t growing—or you’re overwhelmed by tools and strategy—book a session.
I’ll help you cut through the noise and build a plan that fits how you work.
What did you think of today's edition?
Were you forwarded this email? Click here to subscribe.