
"A bad system will beat a good person every time."
β W. Edwards Deming
Having no system is a bad system.
When you lack a structured approach to newsletter and email writing, all your intentions about publishing regularly and thoughtfully go out the window.
Claudia Faith understands this.
Rather than relying on pure inspiration or willpower, she's built a simple AI system that helps her consistently publish her newsletter as a solopreneur.
Instead of staring at blank pages, she uses a specific prompt structure that gives her hooks, outlines, drafts, image ideas, and calls to action.
What's smart is how systematic yet lightweight her method is.
Start small, start simple, but definitely start with a system.
Result?
Consistent publishing schedule
Less time overthinking, more time creating
Maintenance of her unique voice and perspective
How she did it
Here's her approach:
Identified her creative blockers: Recognized she needed help with hooks, structure, and getting past the blank page
Created a detailed prompt: Built a template that generates multiple elements (hooks, outlines, first drafts)
Added voice calibration: Includes past articles so AI learns her style
Set clear guardrails: Specified what NOT to do (no questions, clickbait, em dashes)
Maintained creative control: Uses AI outputs as starting points, not final products
Developed a complete workflow: From idea to drat newsletter with supporting visuals
Focused on consistency: Built a system that keeps her publishing regularly
My take
Simple systems are sustainable systems.
What makes her prompt effective is context: she's feeding the AI examples of her past work so it understands her style.
This context-setting is crucial for quality output.
The one thing I'd add to her approach?
Create this as a custom GPT or a bot in Poe so it's more easily reusable. Rather than copying and pasting that prompt each time, having it available as a dedicated tool makes the workflow even smoother.
As you get output and see what works and what doesnβt, you can refine the prompt and add additional instructions. (The prompt I use to help me draft this newsletter is 9 pages long.)
If you're struggling with consistency in your newsletter, remember: start with a simple system.
It beats good intentions every time.
Dig Deeper
Read Claudia's full article with her complete prompt here
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